Images help your clients find clarity and meaning.
Images have been used by coaches and therapists for decades to help their clients increase awareness, challenge perspectives and think differently.
This powerful tool is now available digitally, and works over video calls or face to face.
Metaphors are useful for coaches. They can enable fresh insights as well as inject humour into a conversation.
A picture is worth a thousand words
Images act as a bridge, helping your clients connect unfamiliar or difficult ideas to things they already know, through metaphors and analogies.
The images tap into your clients' inner world. Their emotions, experiences, beliefs and values, in a way that pure conversation can't match.
Helping your clients get the clarity and meaning they need to move forward. When a client finds the right image for their situation, something shifts. They don't just think their insight. They feel it.
Images don't replace great coaching. They amplify it.
The digital coaching reality
Since 2020, over 70% of coaching sessions happen online. Video coaching works just as well as face to face. The connection is there, and breakthroughs still happen.
But physical coaching cards don't work through a screen.
So we digitised the process. Same powerful visual metaphor tools, now working wherever your client is.


Evokes Awareness is defined as facilitating client insight and learning by using tools and techniques such as powerful questioning, silence, metaphor, or analogy.
Success stories
Without the pictures I would have justified my answers with one or two reasons. With them, my memory was triggered more and I reflected deeper.
Within an hour I managed to gain key insights about myself and my personal brand.
It gave a focus to the question without distracting from it. Both emotional and intellectual.
I was surprised how effective it was. Very useful for those people stuck in a rut.
Frequently asked questions
Will this replace my coaching?
No. It's built to work alongside your own approach, not instead of it.
Do I need any special equipment?
No. It works in any video call and in person, with nothing extra to buy or install.
What if tools like this aren't usually part of my style?
Most coaches say the images do the heavy lifting. You still ask the same great questions you already ask.
Does it really work over video, not just in person?
Yes. That's exactly the gap it was built to close.




