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Amplify your coaching and help your clients transform their life

Coaching cards (images as metaphors) have helped coaches create breakthroughs for decades.

Now you can use the same powerful visual tools seamlessly in video calls or face-to-face sessions.

Start Your 14-Day Free Trial Today
A simple and effective digital tool using the power of Image Metaphors over web conferencing or face-to-face meetings.
We are making some tweaks in preparation for launch, to be one of the first to know and receive a FREE TRIAL please join the Waiting List
closeup of a hand typing on a laptop with a grid of images displayed on the screen
Metaphors are useful for coaches. They can enable fresh insights as well as inject humour into a conversation
Jonathan Passmore 2022

Have more impact with images

Research shows that using images in coaching can have greater impact than talking alone. Visual tools tap into memories, beliefs and values in ways that pure conversation can't match.

When clients find the right visual metaphor for their situation, something shifts. They actually feel their insights instead of just thinking them.

We've taken those powerful visual tools and made them work perfectly for how coaching actually happens today.

Visual tools don't replace great coaching - they amplify it.

pile of photos on table
close up women video calling

The digital Coaching reality

Since 2020, over 70% of coaching sessions happen online. Video coaching works just as well as face-to-face - the connection is there, breakthroughs still happen.

But coaching cards don't work through a screen.

We've solved this by digitising the whole process. Same powerful visual tools, now working seamlessly whether you're on video conferencing or sitting across from your client.



Images as Metaphors

Image Insight uses Images as Metaphors to help answer questions. Images as metaphors have been used by coaches and therapists for decades to support clients to gain insights and evoke awareness to find solutions to their challenges by accessing different part of the brain responsible for memories, experience, beliefs, values and emotions.

Communicate through images

As a human race, we were able to communicate through images long before we were able to communicate through talking and writing; cave paintings are one of the oldest forms of communication.

Strengthen communication

Research in cognitive psychology shows us that images can strengthen communication as they capture attention, connect to our emotions and convey vast amounts of information in a short amount of time. Scientific research suggests that images can stimulate a deeper and more insightful response to questions.

Ready to see what your clients are really capable of?

Don't let another session end with that "we're almost there" feeling. Give your clients the breakthrough tool they've been waiting for.

Start Your 14-Day Free Trial Today

✓ Full access to all image collections
✓ Works with video coaching and in-person sessions
✓ No Credit Card Details required - start using immediately
✓ Cancel anytime during your trial
Since the pandemic in 2020 the coaching industry has been disrupted with more coaching sessions taking place online with 91% of coaches using video calls (Mainly Zoom and MS Teams) and 47% of coaches having face-to-face sessions (HBS and EMCC Global Coaching Survey 2024)
Image Insight can be used effectively over web conferencing or in face-to-face coaching sessions to enable you to support your clients however you want to work with them.
If this sounds like something that would be useful to you, please join the waiting list and get a FREE TRIAL when we launch.
Image Insight Digital Coaching Tool

Success stories

We have had some great feedback, but don't take our word for it, see what our clients have said:

I liked how within an hour I managed to gain key insights about myself and my personal brand.

Melanie Therapist

I found the images helpful to gain deeper insight into my thoughts, feelings and actions in the context of my 'brand'. I found the process both helpful and enlightening and I discovered some unexpected and 'buried' insights from childhood.

Emma Client

I love the simplicity of it and I can see that use of images is such a good way to get people talking. The various topic choices also removed a huge amount of stress from a potential coaching session.

Ed Coach

I was surprised just how effective it was. I think this form of coaching would be wonderful for those of us who are more hesitant/sceptical to have a conversation with a coach. I also think it would be very effective for those people ‘stuck’ in a rut.

Louise Client

It gave a focus to answering the question, without distracting from the question. The pictures encouraged an emotional as well as an intellectual response.

Helen Client

I liked how it encouraged me to dig deeper into the answers to my questions. Without the pictures I would have justified my answers with one or two reasons, but with the pictures my memory was triggered more, and I was able to reflect deeper.

Claire Coach

Loved that something simple can be such a useful tool

Clare Coach

Contact us

If you have any questions or are a school or a business and would be interested in multiple people using this product then please get in touch, we would love to hear from you.
tourists go up the hill in the sunrise.